London Hidden Gem™ hotels

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London Hidden Gems:

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Ealing 4*

Superb 94%

A luxury hotel too cheap to mention by name

"Great hotel" (30/9/2016)

"Excellent...we were made to feel very welcome a..." (28/8/2016)

This stylish 4 star hotel is located in Ealing, West London and offers superb transport links to both Cen... More info

fr £75per room£75 fr £67per room

Waterloo 4* Deluxe

Exceptional 96%

A luxury hotel too cheap to mention by name

"Excellent hotel, great food, friendly staff" (10/12/2017)

The Waterloo 4* Deluxe is an ultra modern hotel on London`s South Bank . More info

Full English Breakfastfr £132per room£132 fr £118per room

London Eye 4* Deluxe

Superb 94%

Waterloo. 4* deluxe overlooking the London Eye.

"Perfect for London visit" (10/12/2017)

"Fantastic hotel" (28/11/2017)

This stunning 4* deluxe Hidden Gem is situated overlooking the London Eye and the Houses of Parliament More info

Full English Breakfastfr £136per room£136 fr £122per room

Victoria 4 * Deluxe

Superb 94%

In Victoria. Luxurious 4* Deluxe Hotel nr Victoria Station.

"Wonderful hidden gem deal, lovely staff very ki..." (18/8/2017)

"A top hotel for London!" (22/7/2017)

The Victoria 4* Deluxe hotel is a luxurious designed led hotel just 30 metres from Victoria Station. More info

Full English Breakfastfr £136per room£136 fr £122per room

Piccadilly 5 star

Excellent 88%

Near Piccadilly Circus. Luxury 5* Piccadilly hotel

"Ideal Location for London Visit." (22/2/2017)

"Superb location" (10/1/2017)

This fabulous and famous 5 star hotel is right on Piccadilly close to the Royal Academy and Piccadilly Ci... More info

Full English Breakfastfr £202per room£202 fr £181per room

Theatreland 4*

Superb 93%

Covent Garden. Secret luxury 4 star hotel in Covent Garden

"Kingsway Hall Hotel" (7/12/2017)

"Very good" (20/10/2017)

Occupying a truly enviable Covent Garden location right in the heart of London`s Theatreland. More info

fr £135per room£135 fr £121per room

Park Lane 5 Star

Very Good 82%

Piccadilly. Secret luxury hotel off Piccadilly

"Initial difficulty re room availability but sta..." (16/1/2015)

"Staff,room and food excellent no complaints. Ca..." (9/1/2015)

With Hotel Direct`s excellent rates at this opulent 4* hotel uniquely inclusive of Full English breakfast... More info

Full English Breakfastfr £257per room£257 fr £231per room

Big Ben 4*

Exceptional 97%

Westminster. 4* deluxe close to the Houses of Parliament.

"Perfect location. No complaints about anything,..." (26/11/2017)

"Luxury with staff who went out of their way to ..." (26/7/2017)

This impressive modern hotel is located in an enviable location on the South Bank. Situated just moments ... More info

Full English Breakfastfr £136per room£136 fr £122per room

Southbank 4*

Excellent 88%

South Bank. Modern 4* offering stunning views of Westminster.

"Satisfied customers" (25/8/2017)

"it was such a good weekend the staff made our ..." (17/4/2016)

This lovely 4* hotel has an ideal location for sightseeing, situated on the Southbank of the River Thame... More info

Full English Breakfastfr £122per room£122 fr £109per room

4* at Excel

Superb 94%

Excel/Docklands. Immaculate 4 star at London`s Excel Centre

"A pleasant stay," (29/10/2017)

"Lovely 4 day stay at The Aloft special birthday..." (17/4/2017)

This 4* Hidden Gem is located at London`s Excel Centre, one of the premier exhibition and convention cent... More info

Full English Breakfastfr £145per room£145 fr £130per room

nr Baker Street

Excellent 89%

Baker Street. Secret 4 star close to Regents Park

"fantasctic hotel" (22/11/2015)

"Clean, smart, quiet hotel with an excellent bre..." (12/3/2014)

This luxury 4 star Hidden Gem is close to Baker Street, London W1 and Regent`s Park. It is also a short w... More info

fr £144per room£144 fr £129per room

What are Hidden Gems?

SECRET luxury hotels
with massive discounts!

Hidden Gems™ are luxury 4 star and 5 star hotels with discounts so great, they have asked for their name to be kept secret. We reveal the hotel name the moment you complete the booking.

What do customers say
about Hidden Gems?

Excellent Service

I received a very efficient service from Hotel Direct and was thrilled with the Hidden Gem Hotel! I received updates to confirm the booking had been double checked with the hotel ahead of our stay. It was also great to receive special offers on Theatre Tickets.


Great deal - great break

Stayed in a 4* hidden gem for 2 nights - brilliant! Highly recommended.


Never had a bad experience with Hotel Direct!

I've used Hotel Direct a few times now, usually booking Hidden Gems, and each time I've felt that I received superb value for money. The hotels have always lived up to, or even exceeded my expectations.


A Fabulous Find

Wow couldn't believe my luck! A top 4 star Secret hotel in central London for a fantastic price. Will definitely use again soon. I hope this is ok to send over and let me know if you need anything else. Thank-you :)

With Hotel Direct you can make your break for LESS money. It's cheaper because when you book a break, we pass on special discounts for packages from hotels and train companies as well as making the total price lower. And you'll make a break in LESS time because in one place you can book your hotel, your train plus 1000s of shows, events and attractions.


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