Arrival Assurance™ ONLY Hotel Direct double-checks your booking

Dublin hotels
fr £32per room
North StarVery Good, 84%fr £81
Harrington Hall DubVery Good, 84%fr £48
Dublin City InnExcellent, 85%fr £52
Royal Hotel BrayVery Good, 83%fr £48
Paris hotels
fr £53per room
Movenpick Neuillyfr £85
Paxton Resort SpaExcellent, 87%fr £74
Champerret ElyseesSuperb, 91%fr £109
Eiffel Tower 4*Excellent, 88%fr £130
Edinburgh hotels
fr £32per room
Radisson EdinburghSuperb, 91%fr £78
Thistle EdinburghExcellent, 87%fr £59
Channings HotelSuperb, 92%fr £54
Old WaverleyExcellent, 88%fr £59
Barcelona hotels
fr £37per room
BCN EventsSuperb, 91%fr £37
Sagrada FamiliaExcellent, 87%fr £44
Hotel SolvasaExcellent, 85%fr £40
Plaza EuropaExceptional, 96%fr £53
Rome hotels
fr £23per room
Forum RomaExceptional, 100%fr £130
Ambra PalaceSuperb, 93%fr £171
Accademia Hotelfr £146
Villa Morgagni Hotelfr £128

Why book with Hotel Direct?

Arrival Assurance™

Did you know that Hotel Direct staff personally double-check your booking with the hotel 48 hours prior to your arrival and email you a second confirmation. This provides 100% assurance that the hotel is awaiting your arrival and that everything is in order.

  • 1/2 Price Deals
  • UK Service Centre
  • VAT inc. No extras
  • Tel free: 0800 633 8000
  • Lines open 7 days/ wk
  • 1000s Guest Reviews
  • Earn Points & Save

Hotel Direct has a 5 star customer rating

review centre - speaking from experience

From 5430 reviews


of users recommend

9.6 out of 10

2175 Trustpilot review(s)


What are customers saying about Hotel Direct?

1st rate service

Excellent service

The service provided by Hotel Direct was excellent. Choosing a hotel and booking using their website is simple and effective. That together with the later confirmation that the booking has been checked with the hotel offers comfort and assurance. Using Hotel Direct is thoroughly recommended.

Very efficient and friendly

No hassle booking

Everything perfect. I would recommend it to family and friends.

Excellent Service!

The Hotel Direct website was easy to use with numerous suggestions for hotels in London. The booking process was fuss free, effective in use and thoroughly efficient. I also liked the way that the booking was checked to ensure we had a thoroughly enjoyable stay at the hotel.

Great price and excellent service.


Extremely helpful, communications have been excellent.

Extremely helpful, communications have been excellent in informing me of status of booking, info on hotel and show. Definitely use again. Highly recommended...

Efficient, Helpful, great price


London theatre breaks

Theatre Breaks

Buy your tickets + hotel together and save!

fr £41per person
The BodyguardSuperb, 93%Ticket + hotel £52pp
The Lion King - LondonExceptional, 95%Ticket + hotel £85pp
Wicked- LondonSuperb, 94%Ticket + hotel £45pp
The CommitmentsSuperb, 92%Ticket + hotel £41pp
Central London hotels

Central London hotels

Make the most of every minute with a city centre hotel

fr £52per room
Bloomsbury Park3 starVery Good, 84%£172 fr £90
Hol Inn Kings Cross4 star +Very Good, 84%£354 fr £76
Theatreland 4*4 star +Superb, 92%£394 fr £111
Westminster 4*4 starSuperb, 94%£445 fr £135
London hidden gems

Hidden Gems™

Deals so good, they have to hidden...sshhh!!

fr £89per room
Theatreland 4*4 star +Superb, 92%£394 fr £111
Westminster 4*4 starSuperb, 94%£445 fr £135
4* at Excel4 starSuperb, 94%£310 fr £93
Ken Gardens 4*4 starSuperb, 91%£270 fr £105

Featured hotels in London

Bloomsbury Park

Bloomsbury Park

fr £90per room

126 Southampton Row, Bloomsbury, London, WC1B 5AD

Customer Score, 766 reviews: Very Good, 84%

"nice hotel, great location." (7/4/2014)

The Thistle Bloomsbury Park Hotel is located at the bottom of Bloomsbury, just above Covent Garden and Drury Lane. More info

Hol Inn Kings Cross

Hol Inn Kings Cross

fr £76per room

1 King`s Cross Road, Kings Cross, London, WC1X 9HX

Customer Score, 2153 reviews: Very Good, 84%

"Great family stay." (16/4/2014)

The Holiday Inn Kings Cross hotel offers superb 4 star deluxe facilities close to the West End. London`s Covent Garden More info

Theatreland 4*

Theatreland 4*

fr £111per room

Great Queen Street, Covent Garden, London, WC2B 5BZ

Customer Score, 913 reviews: Superb, 92%

"Ideal location." (18/4/2014)

Occupying a truly enviable Covent Garden location right in the heart of London`s Theatreland. More info

The Colonnade

The Colonnade

fr £114per room

2 Warrington Crescent, Maida Vale, London, W9 1ER

Customer Score, 2 reviews: Superb, 92%

"A lovely hotel. Very classy, clean comfo..." (13/3/2014)

Located in the heart of Little Venice by Regents Canal, The 4 star Colonnade Hotel offers guests residence in a... More info

Gresham London

Gresham London

fr £69per room

116 Sussex Gardens, Hyde Park, London, W2 1UA

Customer Score, 3 reviews: Okay, 65%

Situated a mere 5 minute walk for London Paddington Station, The Gresham Hotel is placed in the heart of central London. More info

The Hotel Direct difference

If you search and book hotels with Hotel Direct you'll notice 2 big differences. First of all, extraordinary customer service is the engine of our business. It starts with a freephone number, 0800 633 8000. You'll struggle to find a telephone number on some large hotel websites but we proudly advertise ours on every page. And when you call, any day of the week, you'll speak to a person who is properly trained on our destinations and hotels; someone who is friendly and wants to help. What's more, they're all in the UK. When you book we'll send you immediate email confirmation and then, 48 hours before you are due to arrive at the hotel we will personally telephone the hotel and re-check all the details of your reservation. We'll send you a reassuring email and text message to tell you that your reservation has been checked. We'll even tell you who at the hotel checked your booking. We call this customer service Arrival Assurance™ and we don't think you should book a hotel without it! Our customers clearly agree as we have the highest customer rating of any hotel agent on TrustPilot, the Review Centre and Google.

The second Hotel Direct difference is that we are constantly innovating to deliver better prices and value to you. New ways of delivering even lower prices include Hidden Gems™ Theatre Breaks, Dial-a-Deal®, Deals Tonight™ and Hotel Extras™. We've developed all these programs to give you lower hotel prices than you will find anywhere else on the World Wide Web.

Hidden Gems™

Hidden Gems™ are deals so good, they have to be hidden...sshhh! On our website we'll tell you the hotel's location, whether it is 4 star or 5 star, the hotel and room facilities and we'll give you a good idea of the hotel's style and character. But you'll only find out the hotel name the moment you complete the booking.

In return you'll receive a price that is much cheaper than the named hotel price. And we'll provide a full refund if you're not completely dazzled. (T&Cs)

Still need convincing? Here is a typical bit of customer feedback: "Elegant hotel for a fantastic price. I chose a Hidden Gem™ hotel and was a little hesitant about it but hadn't needed to be as we had a most wonderfully elegant hotel in central London for a fantastic price with a really mouth-watering and filling breakfast included. I have already recommended this site to friends for future use and I will definitely use again too." Review Centre 2013

So why not unearth a Hidden Gem™ for your next hotel booking. You won't regret it. It's how top hotels secretly reduce the price!

Theatre Breaks

If you're travelling to London you should consider taking in one of London's top West End shows. London is justly world famous for its thriving theatreland, celebrated writers, directors and actors, the epic productions and the wealth of box-office hits that are created and premiered in London. There are now over 50 shows to choose from and Hotel Direct offers all of them. We'll give you a choice of seats and illustrate where you'll be sitting in the theatre. Once you've selected a show and your seats you can package it up with any of our London hotels and in a few simple steps you've created your own bespoke theatre break. And the really great news is that when you book your hotel and show together, we are able to give you an even bigger discount on the hotel price. So if you're going to take in a show during your London trip, make sure you book a Theatre Break and save!

In 2014 HotelDirect will be launching Theatre Breaks in Manchester and Edinburgh and we might even get to Broadway.


Another great way to book a hotel at a lower price than you will see advertised anywhere else on the web. Dial-a-Deal® is exclusive to Hotel Direct. When you see a Dial-a-Deal hotel result on our website all you have to do is call us free from UK landlines on 0800 633 8000 or from your mobile or outside the UK on +44 (0)1872 261100. We'll quote you a special price that the hotel will not allow us to advertise. It's another way that hotel's reduce the price secretly and people in the know, get the very best rates.

Deals Tonight™

Sometimes due to a change of plans or circumstance, you expectedly need a room for tonight. The reason could be anything from a last minute impulse to a business meeting that runs on unexpectedly. Deals Tonight™ are last-second deals agreed by us with hotels on the day for tonight or tomorrow night. Deals Tonight™ is the smart way for hotels to ensure that any unreserved rooms do not lie vacant. The great thing for you is that hotels realise that because time is rapidly running out, the deal has to be very good indeed. Look out for the Deals Tonight™ banners on our mobile website;

Hotel Extras™

Our final value adding product helps you make the most of your hotel stay for less than you would otherwise pay. We're working with hotels to offer you the opportunity to pre-book a whole host of extra hotel services; always at a lower price than you would pay at the hotel. So if you fancy a traditional afternoon tea at your choice of luxury hotel or a 3-course dinner in the hotel's award-winning restaurant or a little self-indulgence in the hotel's opulent spa, the chances are we'll offer these optional extras to you at a discount rate within the booking process. Tempted?

Whatever your hotel need, at Hotel Direct we look forward to being of service.

Hotel Direct Reservations. 0800 633 8000.

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