Arrival Assurance™ ONLY Hotel Direct double-checks your booking

Dublin hotels
fr £31per room
Sheldon Park HotelExcellent, 89%fr £60
Bewleys Dublin Air.Superb, 92%fr £50
Shelbourne HotelExceptional, 97%fr £177
Arlington O`ConnellExcellent, 89%fr £45
Paris hotels
fr £42per room
Malte OperaExcellent, 85%fr £146
Pavillon Portefr £42
Movenpick NeuillyExcellent, 85%fr £97
Paxton Resort SpaExcellent, 87%fr £73
Edinburgh hotels
fr £32per room
Radisson EdinburghSuperb, 91%fr £74
Nira CaledoniaExceptional, 95%fr £128
Frederick HouseSuperb, 93%fr £68
Thistle EdinburghExcellent, 87%fr £69
Barcelona hotels
fr £30per room
Sagrada FamiliaExcellent, 87%fr £39
Hotel SolvasaExcellent, 85%fr £40
Hotel BarbaraVery Good, 81%fr £40
BCN EventsSuperb, 91%fr £41
Rome hotels
fr £23per room
RaganelliExcellent, 85%fr £64
River PalaceSuperb, 94%fr £209
Forum RomaExceptional, 100%fr £137
Ambra PalaceSuperb, 93%fr £169

Why book with Hotel Direct?

Arrival Assurance™

Did you know that Hotel Direct staff personally double-check your booking with the hotel 48 hours prior to your arrival and email you a second confirmation. This provides 100% assurance that the hotel is awaiting your arrival and that everything is in order.

  • 1/2 Price Deals
  • UK Service Centre
  • VAT inc. No extras
  • Tel free: 0800 633 8000
  • Lines open 7 days/ wk
  • 1000s Guest Reviews
  • Earn Points & Save

Hotel Direct has a 5 star customer rating

review centre - speaking from experience

From 5430 reviews


of users recommend

9.6 out of 10

2175 Trustpilot review(s)


What are customers saying about Hotel Direct?

1st rate service

Excellent service

The service provided by Hotel Direct was excellent. Choosing a hotel and booking using their website is simple and effective. That together with the later confirmation that the booking has been checked with the hotel offers comfort and assurance. Using Hotel Direct is thoroughly recommended.

Very efficient and friendly

No hassle booking

Everything perfect. I would recommend it to family and friends.

Excellent Service!

The Hotel Direct website was easy to use with numerous suggestions for hotels in London. The booking process was fuss free, effective in use and thoroughly efficient. I also liked the way that the booking was checked to ensure we had a thoroughly enjoyable stay at the hotel.

Great price and excellent service.


Extremely helpful, communications have been excellent.

Extremely helpful, communications have been excellent in informing me of status of booking, info on hotel and show. Definitely use again. Highly recommended...

Efficient, Helpful, great price


London theatre breaks

Theatre Breaks

Buy your tickets + hotel together and save!

fr £43per person
The BodyguardSuperb, 93%Ticket + hotel £52pp
The Lion King - LondonExceptional, 95%Ticket + hotel £70pp
Wicked- LondonSuperb, 94%Ticket + hotel £45pp
The CommitmentsSuperb, 92%Ticket + hotel £43pp
Central London hotels

Central London hotels

Make the most of every minute with a city centre hotel

fr £58per room
Thistle Marble Arch4 star +Excellent, 88%£328 fr £150
Hol Inn Kings Cross4 star +Very Good, 84%£354 fr £86
Strand Palace3 starExcellent, 89%£299 fr £131
Theatreland 4*4 star +Superb, 92%£394 fr £111
London hidden gems

Hidden Gems™

Deals so good, they have to hidden...sshhh!!

fr £89per room
Theatreland 4*4 star +Superb, 92%£394 fr £111
Ken Gardens 4*4 starSuperb, 91%£270 fr £119
Marble Arch 4*4 star +Superb, 91%£328 fr £129
Mayfair 4 star +4 star +Excellent, 89%£445 fr £165

Featured hotels in London

The Tower Hotel

The Tower Hotel

fr £126per room

St Katherine`s Way, City of London, London, E1W 1LD

Customer Score, 599 reviews: Superb, 90%

"Super hotel.....problem with "free" brea..." (8/4/2014)

The luxurious 4* Guoman Tower (formerly the Tower Thistle) is a 2 minute walk from Tower Bridge. More info

Express Greenwich

Express Greenwich

fr £85per room

Bugsby Way, City of London, London, SE10 0GD

Customer Score, 1600 reviews: Excellent, 88%

"Good value; clean, comfortable and conve..." (21/4/2014)

The 3* Express Greenwich is a purpose built, seven storey hotel overlooking the banks of the river Thames. More info

Thistle Marble Arch

Thistle Marble Arch

fr £150per room

Bryanston Street, Marble Arch, London, W1H 7EH

Customer Score, 547 reviews: Excellent, 88%

"Wonderful hotel, highly recommended. Wil..." (12/4/2014)

Overlooking Oxford Street the 4 star deluxe Thistle Marble Arch is located in the heart of London`s world famous  More info

Hol Inn Kings Cross

Hol Inn Kings Cross

fr £86per room

1 King`s Cross Road, Kings Cross, London, WC1X 9HX

Customer Score, 2163 reviews: Very Good, 84%

"very comfortable would stay there again." (23/4/2014)

The Holiday Inn Kings Cross hotel offers superb 4 star deluxe facilities close to the West End. London`s Covent Garden More info

Strand Palace

Strand Palace

fr £131per room

372 The Strand, West End, London, WC2R 0JJ

Customer Score, 781 reviews: Excellent, 89%

"Excellent Service." (22/4/2014)

This well known 3 star hotel enjoys one of the finest locations in the capital - London`s famed Theatreland  More info

The Hotel Direct difference

If you search and book hotels with Hotel Direct you'll notice 2 big differences. First of all, extraordinary customer service is the engine of our business. It starts with a freephone number, 0800 633 8000. You'll struggle to find a telephone number on some large hotel websites but we proudly advertise ours on every page. And when you call, any day of the week, you'll speak to a person who is properly trained on our destinations and hotels; someone who is friendly and wants to help. What's more, they're all in the UK. When you book we'll send you immediate email confirmation and then, 48 hours before you are due to arrive at the hotel we will personally telephone the hotel and re-check all the details of your reservation. We'll send you a reassuring email and text message to tell you that your reservation has been checked. We'll even tell you who at the hotel checked your booking. We call this customer service Arrival Assurance™ and we don't think you should book a hotel without it! Our customers clearly agree as we have the highest customer rating of any hotel agent on TrustPilot, the Review Centre and Google.

The second Hotel Direct difference is that we are constantly innovating to deliver better prices and value to you. New ways of delivering even lower prices include Hidden Gems™ Theatre Breaks, Dial-a-Deal®, Deals Tonight™ and Hotel Extras™. We've developed all these programs to give you lower hotel prices than you will find anywhere else on the World Wide Web.

Hidden Gems™

Hidden Gems™ are deals so good, they have to be hidden...sshhh! On our website we'll tell you the hotel's location, whether it is 4 star or 5 star, the hotel and room facilities and we'll give you a good idea of the hotel's style and character. But you'll only find out the hotel name the moment you complete the booking.

In return you'll receive a price that is much cheaper than the named hotel price. And we'll provide a full refund if you're not completely dazzled. (T&Cs)

Still need convincing? Here is a typical bit of customer feedback: "Elegant hotel for a fantastic price. I chose a Hidden Gem™ hotel and was a little hesitant about it but hadn't needed to be as we had a most wonderfully elegant hotel in central London for a fantastic price with a really mouth-watering and filling breakfast included. I have already recommended this site to friends for future use and I will definitely use again too." Review Centre 2013

So why not unearth a Hidden Gem™ for your next hotel booking. You won't regret it. It's how top hotels secretly reduce the price!

Theatre Breaks

If you're travelling to London you should consider taking in one of London's top West End shows. London is justly world famous for its thriving theatreland, celebrated writers, directors and actors, the epic productions and the wealth of box-office hits that are created and premiered in London. There are now over 50 shows to choose from and Hotel Direct offers all of them. We'll give you a choice of seats and illustrate where you'll be sitting in the theatre. Once you've selected a show and your seats you can package it up with any of our London hotels and in a few simple steps you've created your own bespoke theatre break. And the really great news is that when you book your hotel and show together, we are able to give you an even bigger discount on the hotel price. So if you're going to take in a show during your London trip, make sure you book a Theatre Break and save!

In 2014 HotelDirect will be launching Theatre Breaks in Manchester and Edinburgh and we might even get to Broadway.


Another great way to book a hotel at a lower price than you will see advertised anywhere else on the web. Dial-a-Deal® is exclusive to Hotel Direct. When you see a Dial-a-Deal hotel result on our website all you have to do is call us free from UK landlines on 0800 633 8000 or from your mobile or outside the UK on +44 (0)1872 261100. We'll quote you a special price that the hotel will not allow us to advertise. It's another way that hotel's reduce the price secretly and people in the know, get the very best rates.

Deals Tonight™

Sometimes due to a change of plans or circumstance, you expectedly need a room for tonight. The reason could be anything from a last minute impulse to a business meeting that runs on unexpectedly. Deals Tonight™ are last-second deals agreed by us with hotels on the day for tonight or tomorrow night. Deals Tonight™ is the smart way for hotels to ensure that any unreserved rooms do not lie vacant. The great thing for you is that hotels realise that because time is rapidly running out, the deal has to be very good indeed. Look out for the Deals Tonight™ banners on our mobile website;

Hotel Extras™

Our final value adding product helps you make the most of your hotel stay for less than you would otherwise pay. We're working with hotels to offer you the opportunity to pre-book a whole host of extra hotel services; always at a lower price than you would pay at the hotel. So if you fancy a traditional afternoon tea at your choice of luxury hotel or a 3-course dinner in the hotel's award-winning restaurant or a little self-indulgence in the hotel's opulent spa, the chances are we'll offer these optional extras to you at a discount rate within the booking process. Tempted?

Whatever your hotel need, at Hotel Direct we look forward to being of service.

Hotel Direct Reservations. 0800 633 8000.

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