Arrival Assurance™ ONLY Hotel Direct double-checks your booking

Dublin hotels
fr £36per room
The ClarenceExcellent, 88%fr £71
Regency DublinVery Good, 82%fr £42
City North HotelSuperb, 92%fr £45
Royal Hotel BrayVery Good, 83%fr £50
Paris hotels
fr £35per room
Kyriad Gare du Nordfr £61
Normandy HotelOkay, 55%fr £92
Inter-Hotel RosnyGood, 73%fr £50
Elysees OperaSuperb, 92%fr £68
Edinburgh hotels
fr £34per room
Thistle EdinburghExcellent, 87%fr £65
Jurys Inn EdinburghExcellent, 89%fr £90
Holyrood AptsExceptional, 95%fr £60
Old WaverleyExcellent, 88%fr £64
Barcelona hotels
fr £17per room
4* with PoolSuperb, 91%fr £126
Hotel 1898Exceptional, 97%fr £148
Sagrada FamiliaSuperb, 91%fr £32
BCN Urban Gran RondaExcellent, 85%fr £42
Rome hotels
fr £15per room
H10 Roma Cittafr £61
Hotel Delle MuseSuperb, 90%fr £65
Forum RomaExceptional, 100%fr £122
Ambra PalaceSuperb, 93%fr £176

Why book with Hotel Direct?

Arrival Assurance™

Did you know that Hotel Direct staff personally double-check your booking with the hotel 48 hours prior to your arrival and email you a second confirmation. This provides 100% assurance that the hotel is awaiting your arrival and that everything is in order.

  • 1/2 Price Deals
  • UK Service Centre
  • VAT inc. No extras
  • Tel free: 0800 633 8000
  • Lines open 7 days/ wk
  • 1000s Guest Reviews
  • Earn Points & Save

Hotel Direct has a 5 star customer rating

review centre - speaking from experience

From 5430 reviews


of users recommend

9.6 out of 10

2175 Trustpilot review(s)


What are customers saying about Hotel Direct?

Very helpful and were extremely efficient

Very helpful and were extremely efficient. A very good way of getting a good hotel whenever you need one

Efficient and very user friendly website


My experience with hotel direct was amazing. The staff were ever so helpful and friendly. Will defiantly be using this service again.

Very helpful and excellent service

My booking was handled with ease and confirmation was received very quickly. The email received the day before leaving home was also re-assuring.

Professional, Caring and most helpful!

They made the experience of booking a hotel and theatre break so simple. The site is easy to use and it made the task of finding a good value deal extremely straight forward. They even sent a reassuring email a couple of days before departure, informing me that everything had been checked and we were all good to go! Little touches like this, put me at ease. They do not bombard you with emails and the whole organisation is run in a professional manner, If you are thinking of a break away then you would be hard pressed to get a better service elsewhere. I had no reservations about giving an excellent review and I will be using them again.

Good service offering great prices

Booking was simple. Excellent range of hotels with reviews. I particularly liked the personal touch of and email 3-4 day before my arrival

Memorable Visit to the Theatre

We had a marvellous trip to see Beautiful!

Hotel and Theatre Break

Using Hotel Direct I was able to combine good theatre seats for my desired show along with excellent hotel accommodation. Everything went very smoothly

Theatre break

Everything went according to plan. Just what we like! Hotel excellent. Seats at show superb. Well done

Great London hotel stay

Enjoyed not only the hotel, but its location combined with the efficiency of the booking transaction. Always takes the worry out of a stay when the details of the booking are communicated clearly to you and you have no doubt that the hotel room is booked and awaiting your arrival. Also liked the way, optional ideas to enhance your stay, such as a Theatre performance, were given.

London theatre breaks

Theatre Breaks

Buy your tickets + hotel together and save!

fr £40per person
WickedSuperb, 94%Ticket + hotel £58pp
Jersey BoysExceptional, 96%Ticket + hotel £53pp
The Lion KingExceptional, 96%Ticket + hotel £90pp
The CommitmentsSuperb, 93%Ticket + hotel £40pp
Central London hotels

Central London hotels

Make the most of every minute with a city centre hotel

fr £45per room
Oxford St. 4 star+4 star +Superb, 90%£355 fr £119
Kingsway Hall4 star +Superb, 92%£100 fr £138
Hol Inn Kings Cross4 star +Very Good, 84%£354 fr £75
St Giles London3 starVery Good, 82%£140 fr £99
London hidden gems

Hidden Gems™

Deals so good, they have to hidden...sshhh!!

fr £80per room
Oxford St. 4 star+4 star +Superb, 90%£355 fr £119
Iconic Central 5*5 starExceptional, 97%£489 fr £239
Westminster 4*4 starSuperb, 94%£445 fr £131
Theatreland 4*4 star +Superb, 93%£394 fr £117

Featured hotels in London

Oxford St. 4 star+

Oxford St. 4 star+

fr £119per room

Great Cumberland Place, Marble Arch, London, W1H 7DL

Customer Score, 3493 reviews: Superb, 90%

"Great location - excellent breakfast" (21/3/2015)

One of London`s newest World Class hotels. This 4* luxury hotels nestles above Mayfair and Oxford Street and is very cl More info

Kingsway Hall

Kingsway Hall

fr £138per room

66 Great Queen Street, Covent Garden, London, WC2B 5BX

Customer Score, 1944 reviews: Superb, 92%

"Would stay here without hesitation lovel..." (24/3/2015)

Situated just off Drury Lane and 5 minutes walk from fashionable Covent Garden Piazza. More info

Hol Inn Kings Cross

Hol Inn Kings Cross

fr £75per room

1 King`s Cross Road, Kings Cross, London, WC1X 9HX

Customer Score, 2486 reviews: Very Good, 84%

"Lovely hotel " (18/3/2015)

The Holiday Inn Kings Cross hotel offers superb 4 star deluxe facilities close to the West End. London`s Covent Garden More info

Club Q Lincoln`s Inn

Club Q Lincoln`s Inn

fr £279per room

61 Lincoln`s Inn Fields, Holborn, London, WC2A 3JW

Customer Score, 222 reviews: Exceptional, 95%

"Fab" (22/3/2015)

This brand new hotel is the fourth Club Quarters to open in London, situated in the heart of London`s West End, it is More info

St Giles London

St Giles London

fr £99per room

Bedford Avenue, West End, London, WC1B 3AS

Customer Score, 6864 reviews: Very Good, 82%

"Highly recommend" (25/3/2015)

The St. Giles Hotel is ideally located at the junction of Oxford Street and the Tottenham Court Road. More info

The Hotel Direct difference

If you search and book hotels with Hotel Direct you'll notice 2 big differences. First of all, extraordinary customer service is the engine of our business. It starts with a freephone number, 0800 633 8000. You'll struggle to find a telephone number on some large hotel websites but we proudly advertise ours on every page. And when you call, any day of the week, you'll speak to a person who is properly trained on our destinations and hotels; someone who is friendly and wants to help. What's more, they're all in the UK. When you book we'll send you immediate email confirmation and then, 48 hours before you are due to arrive at the hotel we will personally telephone the hotel and re-check all the details of your reservation. We'll send you a reassuring email and text message to tell you that your reservation has been checked. We'll even tell you who at the hotel checked your booking. We call this customer service Arrival Assurance™ and we don't think you should book a hotel without it! Our customers clearly agree as we have the highest customer rating of any hotel agent on TrustPilot, the Review Centre and Google.

The second Hotel Direct difference is that we are constantly innovating to deliver better prices and value to you. New ways of delivering even lower prices include Hidden Gems™ Theatre Breaks, Dial-a-Deal®, Deals Tonight™ and Hotel Extras™. We've developed all these programs to give you lower hotel prices than you will find anywhere else on the World Wide Web.

Hidden Gems™

Hidden Gems™ are deals so good, they have to be hidden...sshhh! On our website we'll tell you the hotel's location, whether it is 4 star or 5 star, the hotel and room facilities and we'll give you a good idea of the hotel's style and character. But you'll only find out the hotel name the moment you complete the booking.

In return you'll receive a price that is much cheaper than the named hotel price. And we'll provide a full refund if you're not completely dazzled. (T&Cs)

Still need convincing? Here is a typical bit of customer feedback: "Elegant hotel for a fantastic price. I chose a Hidden Gem™ hotel and was a little hesitant about it but hadn't needed to be as we had a most wonderfully elegant hotel in central London for a fantastic price with a really mouth-watering and filling breakfast included. I have already recommended this site to friends for future use and I will definitely use again too." Review Centre 2013

So why not unearth a Hidden Gem™ for your next hotel booking. You won't regret it. It's how top hotels secretly reduce the price!

Theatre Breaks

If you're travelling to London you should consider taking in one of London's top West End shows. London is justly world famous for its thriving theatreland, celebrated writers, directors and actors, the epic productions and the wealth of box-office hits that are created and premiered in London. There are now over 50 shows to choose from and Hotel Direct offers all of them. We'll give you a choice of seats and illustrate where you'll be sitting in the theatre. Once you've selected a show and your seats you can package it up with any of our London hotels and in a few simple steps you've created your own bespoke theatre break. And the really great news is that when you book your hotel and show together, we are able to give you an even bigger discount on the hotel price. So if you're going to take in a show during your London trip, make sure you book a Theatre Break and save!


Another great way to book a hotel at a lower price than you will see advertised anywhere else on the web. Dial-a-Deal® is exclusive to Hotel Direct. When you see a Dial-a-Deal hotel result on our website all you have to do is call us free from UK landlines on 0800 633 8000 or from your mobile or outside the UK on +44 (0)1872 261100. We'll quote you a special price that the hotel will not allow us to advertise. It's another way that hotel's reduce the price secretly and people in the know, get the very best rates.

Deals Tonight™

Sometimes due to a change of plans or circumstance, you expectedly need a room for tonight. The reason could be anything from a last minute impulse to a business meeting that runs on unexpectedly. Deals Tonight™ are last-second deals agreed by us with hotels on the day for tonight or tomorrow night. Deals Tonight™ is the smart way for hotels to ensure that any unreserved rooms do not lie vacant. The great thing for you is that hotels realise that because time is rapidly running out, the deal has to be very good indeed. Look out for the Deals Tonight™ banners on our mobile website;

Hotel Extras™

Our final value adding product helps you make the most of your hotel stay for less than you would otherwise pay. We're working with hotels to offer you the opportunity to pre-book a whole host of extra hotel services; always at a lower price than you would pay at the hotel. So if you fancy a traditional afternoon tea at your choice of luxury hotel or a 3-course dinner in the hotel's award-winning restaurant or a little self-indulgence in the hotel's opulent spa, the chances are we'll offer these optional extras to you at a discount rate within the booking process. Tempted?

Whatever your hotel need, at Hotel Direct we look forward to being of service.

Hotel Direct Reservations. 0800 633 8000.

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