Arrival Assurance™ ONLY Hotel Direct double-checks your booking

Dublin hotels
fr £41per room
Arlington O`ConnellExcellent, 88%fr £80
Red Cow MoranSuperb, 93%fr £56
West County HotelExcellent, 89%fr £48
Cassidys HotelSuperb, 90%fr £59
Paris hotels
fr £34per room
Le GeneralSuperb, 93%fr £164
Inter-Hotel RosnyGood, 74%fr £49
MontmartreExcellent, 86%fr £55
Hotel FaubourgGood, 76%fr £41
Edinburgh hotels
fr £38per room
Britannia EdinburghGood, 70%fr £97
Edinburgh ThistleExcellent, 85%fr £85
Jurys Inn EdinburghExcellent, 89%fr £114
Thistle EdinburghExcellent, 87%fr £92
Barcelona hotels
fr £27per room
Regente HotelExcellent, 86%fr £77
4* with PoolSuperb, 92%fr £93
Salles Hotel Pere IVSuperb, 93%fr £60
BCN EventsSuperb, 92%fr £60
Rome hotels
fr £13per room
RaganelliExcellent, 85%fr £48
H10 Roma Cittafr £87
Villa Morgagni Hotelfr £99
Hotel Delle MuseExcellent, 89%fr £38

Why book with Hotel Direct?

Arrival Assurance™

Did you know that Hotel Direct staff personally double-check your booking with the hotel 48 hours prior to your arrival and email you a second confirmation. This provides 100% assurance that the hotel is awaiting your arrival and that everything is in order.

  • 1/2 Price Deals
  • UK Service Centre
  • VAT inc. No extras
  • Tel free: 0800 633 8000
  • Lines open 7 days/ wk
  • 1000s Guest Reviews
  • Earn Points & Save

Hotel Direct has a 5 star customer rating

Google reviews

rating for

9.6 out of 10

2175 Trustpilot review(s)


What are customers saying about Hotel Direct?

I can recommend to all

No problems, everything perfect.

Excellent service

Received an email letting me know the hotel had a different more suitable room available for me and asked whether it was okay to book! Never had that service before!! Excellent!!

Friendly and helpful

Would recommend the service.

The best way to book a London hotel

I have booked London hotels a number of times with Hotel Direct and keep coming back to them. Enter your criteria on their website and they will present a good range of hotels to meet your needs. After booking they keep you informed about your booking with texts or emails. I have no hesitation in recommending their site to anyone looking for a great London break.

Highly recommended

I would recommend this company to anyone. They made everything very clear & even e-mailed me to let me know they had been in touch with the hotel to make sure the booking details were clear. I would definitely use them again.

In a word excellent

When things just happen, like they should, and everything is just as you expected, then, you cannot ask for more.

Hotel & Theatre Break in London

I made a telephone booking using Hotel Direct and the lady who I spoke to was most helpful and polite. We were delighted with the hotel - The Cumberland - and the show - Let It Be - was excellent too. I would recommend Hotel Direct to everyone. Very efficient service.


Hassle free from start to finish. Hotel & theatre were both excellent.

Booking of Show and Accommadation

Very easy to book very helpful for my first time very impressed.


Would not use any other company hotel was excellent ,tickets were waiting for us good seats nothing was to much trouble, thank you.

London theatre breaks

Theatre Breaks

Buy your tickets + hotel together and save!

fr £43per person
WickedSuperb, 94%Ticket + hotel £57pp
Jersey BoysExceptional, 96%Ticket + hotel £67pp
The Lion KingExceptional, 96%Ticket + hotel £98pp
The CommitmentsSuperb, 93%Ticket + hotel £43pp
Central London hotels

Central London hotels

Make the most of every minute with a city centre hotel

fr £50per room
Oxford St. 4 star+4 star +Superb, 90%£355 fr £135
Kingsway Hall4 star +Superb, 92%£100 fr £162
St Giles London3 starVery Good, 82%£140 fr £103
Hol Inn Kings Cross4 star +Very Good, 84%£354 fr £100
London hidden gems

Hidden Gems™

Deals so good, they have to hidden...sshhh!!

fr £89per room
Oxford St. 4 star+4 star +Superb, 90%£355 fr £135
Theatreland 4*4 star +Superb, 93%£394 fr £138
Waterloo 4* Deluxe4 star +Exceptional, 95%£372 fr £175
Mayfair 4 star +4 star +Superb, 90%£445 fr £229

Featured hotels in London

The Tower Hotel

The Tower Hotel

fr £108per room

St Katherine`s Way, City of London, London, E1W 1LD

Customer Score, 903 reviews: Superb, 91%

"brilliant" (28/6/2015)

The luxurious 4* Guoman Tower (formerly the Tower Thistle) is a 2 minute walk from Tower Bridge. More info

Oxford St. 4 star+

Oxford St. 4 star+

fr £135per room

Great Cumberland Place, Marble Arch, London, W1H 7DL

Customer Score, 3712 reviews: Superb, 90%

"excellent" (1/7/2015)

One of London`s newest World Class hotels. This 4* luxury hotels nestles above Mayfair and Oxford Street and is very cl More info

The Continental

The Continental

fr £73per room

29-31 Lampton Road, Hounslow, London, TW3 1JA

Customer Score, 422 reviews: Very Good, 81%

"Comfort, tranquility, indulgent." (13/6/2015)

The 4 star Continental Hotel Hounslow is located just a 10 minute tube ride from Heathrow Terminals 1,2 and 3. More info

Kingsway Hall

Kingsway Hall

fr £162per room

66 Great Queen Street, Covent Garden, London, WC2B 5BX

Customer Score, 2163 reviews: Superb, 92%

"Very enjoyable stay... staff couldn`t do..." (2/7/2015)

Situated just off Drury Lane and 5 minutes walk from fashionable Covent Garden Piazza. More info

St Giles London

St Giles London

fr £103per room

Bedford Avenue, West End, London, WC1B 3AS

Customer Score, 6989 reviews: Very Good, 82%

"Excellent location" (28/6/2015)

The St. Giles Hotel is ideally located at the junction of Oxford Street and the Tottenham Court Road. More info

The Hotel Direct difference

If you search and book hotels with Hotel Direct you'll notice 2 big differences. First of all, extraordinary customer service is the engine of our business. It starts with a freephone number, 0800 633 8000. You'll struggle to find a telephone number on some large hotel websites but we proudly advertise ours on every page. And when you call, any day of the week, you'll speak to a person who is properly trained on our destinations and hotels; someone who is friendly and wants to help. What's more, they're all in the UK. When you book we'll send you immediate email confirmation and then, 48 hours before you are due to arrive at the hotel we will personally telephone the hotel and re-check all the details of your reservation. We'll send you a reassuring email and text message to tell you that your reservation has been checked. We'll even tell you who at the hotel checked your booking. We call this customer service Arrival Assurance™ and we don't think you should book a hotel without it! Our customers clearly agree as we have the highest customer rating of any hotel agent on TrustPilot, the Review Centre and Google.

The second Hotel Direct difference is that we are constantly innovating to deliver better prices and value to you. New ways of delivering even lower prices include Hidden Gems™ Theatre Breaks, Dial-a-Deal®, Deals Tonight™ and Hotel Extras™. We've developed all these programs to give you lower hotel prices than you will find anywhere else on the World Wide Web.

Hidden Gems™

Hidden Gems™ are deals so good, they have to be hidden...sshhh! On our website we'll tell you the hotel's location, whether it is 4 star or 5 star, the hotel and room facilities and we'll give you a good idea of the hotel's style and character. But you'll only find out the hotel name the moment you complete the booking.

In return you'll receive a price that is much cheaper than the named hotel price. And we'll provide a full refund if you're not completely dazzled. (T&Cs)

Still need convincing? Here is a typical bit of customer feedback: "Elegant hotel for a fantastic price. I chose a Hidden Gem™ hotel and was a little hesitant about it but hadn't needed to be as we had a most wonderfully elegant hotel in central London for a fantastic price with a really mouth-watering and filling breakfast included. I have already recommended this site to friends for future use and I will definitely use again too." Review Centre 2013

So why not unearth a Hidden Gem™ for your next hotel booking. You won't regret it. It's how top hotels secretly reduce the price!

Theatre Breaks

If you're travelling to London you should consider taking in one of London's top West End shows. London is justly world famous for its thriving theatreland, celebrated writers, directors and actors, the epic productions and the wealth of box-office hits that are created and premiered in London. There are now over 50 shows to choose from and Hotel Direct offers all of them. We'll give you a choice of seats and illustrate where you'll be sitting in the theatre. Once you've selected a show and your seats you can package it up with any of our London hotels and in a few simple steps you've created your own bespoke theatre break. And the really great news is that when you book your hotel and show together, we are able to give you an even bigger discount on the hotel price. So if you're going to take in a show during your London trip, make sure you book a Theatre Break and save!


Another great way to book a hotel at a lower price than you will see advertised anywhere else on the web. Dial-a-Deal® is exclusive to Hotel Direct. When you see a Dial-a-Deal hotel result on our website all you have to do is call us free from UK landlines on 0800 633 8000 or from your mobile or outside the UK on +44 (0)1872 261100. We'll quote you a special price that the hotel will not allow us to advertise. It's another way that hotel's reduce the price secretly and people in the know, get the very best rates.

Deals Tonight™

Sometimes due to a change of plans or circumstance, you expectedly need a room for tonight. The reason could be anything from a last minute impulse to a business meeting that runs on unexpectedly. Deals Tonight™ are last-second deals agreed by us with hotels on the day for tonight or tomorrow night. Deals Tonight™ is the smart way for hotels to ensure that any unreserved rooms do not lie vacant. The great thing for you is that hotels realise that because time is rapidly running out, the deal has to be very good indeed. Look out for the Deals Tonight™ banners on our mobile website;

Hotel Extras™

Our final value adding product helps you make the most of your hotel stay for less than you would otherwise pay. We're working with hotels to offer you the opportunity to pre-book a whole host of extra hotel services; always at a lower price than you would pay at the hotel. So if you fancy a traditional afternoon tea at your choice of luxury hotel or a 3-course dinner in the hotel's award-winning restaurant or a little self-indulgence in the hotel's opulent spa, the chances are we'll offer these optional extras to you at a discount rate within the booking process. Tempted?

Whatever your hotel need, at Hotel Direct we look forward to being of service.

Hotel Direct Reservations. 0800 633 8000.

Checking live availability

You're searching with the No1 reviewed hotel company on Google!