Arrival Assurance™ ONLY Hotel Direct double-checks your booking

Your Hotel Direct credit to spend now!

Dublin hotels
fr £41per room
Hotel St GeorgeSuperb, 90%fr £87
Grafton CapitalExcellent, 85%fr £76
Beresford HotelExcellent, 88%fr £76
Castle HotelExcellent, 89%fr £76
Paris hotels
fr £34per room
Elysees OperaSuperb, 92%fr £59
BeaugrenelleVery Good, 80%fr £80
Atrium HotelExcellent, 85%fr £75
Pavillon PorteSuperb, 90%fr £39
Edinburgh hotels
fr £58per room
Thistle EdinburghExcellent, 87%fr £115
Indigo Edinburghfr £185
Salisbury GreenSuperb, 90%fr £84
Channings HotelSuperb, 94%fr £110
Barcelona hotels
fr £41per room
Front Air CongressExcellent, 86%fr £49
BCN EventsSuperb, 92%fr £63
Hotel Ginebrafr £55
4* with PoolSuperb, 92%fr £137
Rome hotels
fr £17per room
Villa Morgagni Hotelfr £84
Ambra PalaceSuperb, 93%fr £91
River PalaceSuperb, 94%fr £119
RaganelliExcellent, 85%fr £48

Why book with Hotel Direct?

Arrival Assurance™

Did you know that Hotel Direct staff personally double-check your booking with the hotel 48 hours prior to your arrival and email you a second confirmation. This provides 100% assurance that the hotel is awaiting your arrival and that everything is in order.

  • 1/2 Price Deals
  • UK Service Centre
  • VAT inc. No extras
  • Tel free: 0800 633 8000
  • Lines open 7 days/ wk
  • 1000s Guest Reviews
  • Earn Points & Save

Hotel Direct has a 5 star customer rating

Google reviews

rating for

9.6 out of 10

2175 Trustpilot review(s)


What are customers saying about Hotel Direct?

Hotel Direct = Hotel Peace of Mind

I always use Hotel Direct, they are first class and I highly recommend them.


Easy, Fast and really professional.

Excellent service

I was amazed at the service delivered by Hotel Direct. Highly recommended for 1st class service and so pleased to see its an English company!

Hotel Direct did everything they promised.

The information Hotel Direct gave for my chosen hotel was found to be completely accurate. I was particularly impressed when Hotel Direct sent me a re-assuring email a few days before my trip to confirm my booking and that the Hotel was expecting us.

Hotel Direct

Cant find a single thing to complain about, faultless service and communication from start to finish.

Excellent Stay

Hotel Direct was very easy to use. Hotel Direct were excellent . We will be using them again to book our hotel for London in December.

London Theatre/Hotel Booking

Everything just what we expected. The booking of the hotel and theatre was 5 star rating.

Hotel and Show Break.

We found Hotel Direct to be brilliant, everything was easy to book and very good prices and they emailed us day before our stay to say they had double checked all our booking was ok which was very reassuring. We will most definitely be using Hotels Direct again in fact we are already looking on their website for another break away.

Fab show and stay break


Hotel Direct

Used hotel direct for theatre and hotel package everything went like clockwork will certainly use again.

London theatre breaks

Theatre Breaks

Buy your tickets + hotel together and save!

fr £45per person
WickedSuperb, 94%Ticket + hotel £68pp
Jersey BoysExceptional, 96%Ticket + hotel £64pp
The Lion KingExceptional, 96%Ticket + hotel £98pp
The CommitmentsSuperb, 93%Ticket + hotel £45pp
Central London hotels

Central London hotels

Make the most of every minute with a city centre hotel

fr £53per room
Oxford St. 4 star+4 star +Superb, 90%£355 fr £145
Thistle Marble Arch4 star +Excellent, 88%£328 fr £174
St Giles London3 starVery Good, 82%£140 fr £97
Theatreland 4*4 star +Superb, 93%£394 fr £128
London hidden gems

Hidden Gems™

Deals so good, they have to hidden...sshhh!!

fr £89per room
Oxford St. 4 star+4 star +Superb, 90%£355 fr £145
Theatreland 4*4 star +Superb, 93%£394 fr £128
Waterloo 4* Deluxe4 star +Exceptional, 95%£372 fr £175
Iconic Central 5*5 starExceptional, 97%£489 fr £239

Featured hotels in London

Oxford St. 4 star+

Oxford St. 4 star+

fr £145per room

Great Cumberland Place, Marble Arch, London, W1H 7DL

Customer Score, 3760 reviews: Superb, 90%

"Beautiful hotel in the perfect spot for ..." (19/7/2015)

One of London`s newest World Class hotels. This 4* luxury hotels nestles above Mayfair and Oxford Street and is very cl More info

Thistle Barbican

Thistle Barbican

fr £79per room

Central Street, City of London, London, EC1V 8DS

Customer Score, 803 reviews: Very Good, 83%

"Nice Hotel in the process of being moder..." (24/7/2015)

With its central location and transport connections, the 3* Thistle City Barbican is an ideal base to explore London. More info

Thistle Marble Arch

Thistle Marble Arch

fr £174per room

Bryanston Street, Marble Arch, London, W1H 7EH

Customer Score, 640 reviews: Excellent, 88%

"very good hotel " (17/7/2015)

Overlooking Oxford Street the 4 star deluxe Thistle Marble Arch is located in the heart of London`s world famous  More info

The Tower Hotel

The Tower Hotel

fr £122per room

St Katherine`s Way, City of London, London, E1W 1LD

Customer Score, 975 reviews: Superb, 91%

"Great view" (2/8/2015)

The luxurious 4* Guoman Tower (formerly the Tower Thistle) is a 2 minute walk from Tower Bridge. More info

St Giles London

St Giles London

fr £97per room

Bedford Avenue, West End, London, WC1B 3AS

Customer Score, 7026 reviews: Very Good, 82%

"Lovely hotel for a very good price" (1/8/2015)

The St. Giles Hotel is ideally located at the junction of Oxford Street and the Tottenham Court Road. More info

The Hotel Direct difference

If you search and book hotels with Hotel Direct you'll notice 2 big differences. First of all, extraordinary customer service is the engine of our business. It starts with a freephone number, 0800 633 8000. You'll struggle to find a telephone number on some large hotel websites but we proudly advertise ours on every page. And when you call, any day of the week, you'll speak to a person who is properly trained on our destinations and hotels; someone who is friendly and wants to help. What's more, they're all in the UK. When you book we'll send you immediate email confirmation and then, 48 hours before you are due to arrive at the hotel we will personally telephone the hotel and re-check all the details of your reservation. We'll send you a reassuring email and text message to tell you that your reservation has been checked. We'll even tell you who at the hotel checked your booking. We call this customer service Arrival Assurance™ and we don't think you should book a hotel without it! Our customers clearly agree as we have the highest customer rating of any hotel agent on TrustPilot, the Review Centre and Google.

The second Hotel Direct difference is that we are constantly innovating to deliver better prices and value to you. New ways of delivering even lower prices include Hidden Gems™ Theatre Breaks, Dial-a-Deal®, Deals Tonight™ and Hotel Extras™. We've developed all these programs to give you lower hotel prices than you will find anywhere else on the World Wide Web.

Hidden Gems™

Hidden Gems™ are deals so good, they have to be hidden...sshhh! On our website we'll tell you the hotel's location, whether it is 4 star or 5 star, the hotel and room facilities and we'll give you a good idea of the hotel's style and character. But you'll only find out the hotel name the moment you complete the booking.

In return you'll receive a price that is much cheaper than the named hotel price. And we'll provide a full refund if you're not completely dazzled. (T&Cs)

Still need convincing? Here is a typical bit of customer feedback: "Elegant hotel for a fantastic price. I chose a Hidden Gem™ hotel and was a little hesitant about it but hadn't needed to be as we had a most wonderfully elegant hotel in central London for a fantastic price with a really mouth-watering and filling breakfast included. I have already recommended this site to friends for future use and I will definitely use again too." Review Centre 2013

So why not unearth a Hidden Gem™ for your next hotel booking. You won't regret it. It's how top hotels secretly reduce the price!

Theatre Breaks

If you're travelling to London you should consider taking in one of London's top West End shows. London is justly world famous for its thriving theatreland, celebrated writers, directors and actors, the epic productions and the wealth of box-office hits that are created and premiered in London. There are now over 50 shows to choose from and Hotel Direct offers all of them. We'll give you a choice of seats and illustrate where you'll be sitting in the theatre. Once you've selected a show and your seats you can package it up with any of our London hotels and in a few simple steps you've created your own bespoke theatre break. And the really great news is that when you book your hotel and show together, we are able to give you an even bigger discount on the hotel price. So if you're going to take in a show during your London trip, make sure you book a Theatre Break and save!


Another great way to book a hotel at a lower price than you will see advertised anywhere else on the web. Dial-a-Deal® is exclusive to Hotel Direct. When you see a Dial-a-Deal hotel result on our website all you have to do is call us free from UK landlines on 0800 633 8000 or from your mobile or outside the UK on +44 (0)1872 261100. We'll quote you a special price that the hotel will not allow us to advertise. It's another way that hotel's reduce the price secretly and people in the know, get the very best rates.

Deals Tonight™

Sometimes due to a change of plans or circumstance, you expectedly need a room for tonight. The reason could be anything from a last minute impulse to a business meeting that runs on unexpectedly. Deals Tonight™ are last-second deals agreed by us with hotels on the day for tonight or tomorrow night. Deals Tonight™ is the smart way for hotels to ensure that any unreserved rooms do not lie vacant. The great thing for you is that hotels realise that because time is rapidly running out, the deal has to be very good indeed. Look out for the Deals Tonight™ banners on our mobile website;

Hotel Extras™

Our final value adding product helps you make the most of your hotel stay for less than you would otherwise pay. We're working with hotels to offer you the opportunity to pre-book a whole host of extra hotel services; always at a lower price than you would pay at the hotel. So if you fancy a traditional afternoon tea at your choice of luxury hotel or a 3-course dinner in the hotel's award-winning restaurant or a little self-indulgence in the hotel's opulent spa, the chances are we'll offer these optional extras to you at a discount rate within the booking process. Tempted?

Whatever your hotel need, at Hotel Direct we look forward to being of service.

Hotel Direct Reservations. 0800 633 8000.

Checking live availability

You're searching with the No1 reviewed hotel company on Google!

Dear . Fantastic news! You have a credit of to spend against your next hotel booking. Hotel Direct has awarded this money back to you in thanks for your regular custom. We hope that you have an opportunity to enjoy this personal money-off offer very soon. T&Cs apply.